Generative AI for Localized Customer Support

This course explores the practical application of **Generative AI (GenAI)** in transforming and scaling **Localized Customer Support** within financial institutions. It focuses on using Large Language Models (LLMs) to create highly personalized, multilingual, and culturally relevant customer communication, chatbots, and self-service knowledge bases. Participants will learn how to manage the risks of hallucination, ensure compliance in automated communication, and design GenAI deployments that improve efficiency while maintaining the human touch and local context essential for high-quality financial service.