Text and Sentiment Analytics

This specialized course focuses on extracting insights from unstructured text data using natural language processing and sentiment analysis techniques. Participants will learn to process text data, identify key themes, and measure sentiment across customer feedback, social media, and other textual sources. The curriculum covers text preprocessing, topic modeling, sentiment classification, and advanced NLP methods for business intelligence. Through practical applications, learners will develop the skills to transform qualitative text data into quantitative insights that inform business strategies.