Upon completion of this course, participants will be able to:

• Define the three core pillars of **Executive Presence** (Gravitas, Communication, Appearance) and assess their own profile.
• Master the art of 'Gravitas': demonstrating confidence, poise, and decision-making clarity under pressure.
• Apply a structured approach to strategic communication, ensuring messages are concise, audience-centric, and impactful.
• Utilize non-verbal communication (body language, tone, eye contact) to reinforce authority and trust.
• Confidently engage in and lead high-stakes Q&A sessions, panel discussions, and media interactions.
• Structure and deliver persuasive presentations that focus on high-level strategic implications, not just details.
• Manage personal style, emotional reactions, and vocal delivery to project unwavering composure.
• Develop a personal brand and professional image that aligns with organizational leadership expectations.

• Senior Managers, Directors, and Vice Presidents
• High-Potential Leaders identified for executive succession planning
• Individuals frequently presenting to the Board or external stakeholders
• Internal Consultants and Leaders needing maximum influence with no formal authority

• Intensive, video-recorded presentation and Q&A simulations with professional critique and feedback.
• Workshops focused on developing concise, **BLUF** communication and strategic messaging.
• Individual coaching sessions on non-verbal communication, posture, and vocal delivery.
• Role-playing high-stakes, stressful scenarios (e.g., answering a hostile board member).
• Group exercises developing a personal brand statement and visual identity audit.

Unit 1: Defining and Assessing Executive Presence

• Defining **Executive Presence** and its critical role in career advancement and influence
• The three pillars: Gravitas (how you act), Communication (how you speak), and Appearance (how you look)
• Utilizing self-assessment and 360-degree feedback to benchmark current presence profile
• Identifying the specific behavioral and communication gaps hindering executive-level impact

Unit 2: Gravitas: Composure and Credibility

• Mastering poise: projecting calmness and confidence during high-stakes pressure moments
• Techniques for rapid self-regulation and managing emotional reactions in front of an audience
• The importance of decisiveness: communicating clear, well-thought-out judgments
• Developing and maintaining intellectual curiosity and strategic depth of thought

Unit 3: Strategic Communication for Executives

• Mastering the 'Bottom Line Up Front' (**BLUF**) approach for maximum executive clarity and brevity
• Techniques for rapidly translating detailed analysis into high-level strategic implications (the 'so what?')
• Structuring persuasive, strategic presentations that focus on vision, risk, and investment
• The executive skill of 'listening to understand'—probing deeply rather than reacting quickly

Unit 4: Verbal and Non-Verbal Impact

• Utilizing body language, posture, and gesture to project authority and openness
• Mastering vocal delivery: pace, projection, and using silence strategically for emphasis
• Techniques for using eye contact to connect with and command the entire room
• Handling Q&A sessions with confidence, responding strategically rather than defensively

Unit 5: Image and Personal Brand Alignment

• Developing a personal brand narrative that aligns with organizational vision and leadership goals
• Strategies for professional networking and managing external perception and influence
• The role of appropriate professional attire and image in reinforcing credibility
• Creating a personal development plan focused on sustaining executive-level standards