This course provides comprehensive training in creating and delivering powerful briefings and submissions that drive decision-making. Participants will learn to structure information logically, present data compellingly, and communicate complex ideas with clarity and precision. The program focuses on understanding audience needs and tailoring content to achieve specific objectives. Through practical exercises and real-world scenarios, attendees will develop skills to make their submissions stand out and influence outcomes effectively in public sector contexts.
Effective Briefings and Submissions
Government and Public Sector
October 25, 2025
Introduction
Objectives
Key learning objectives include:
- Structure information logically and persuasively
- Tailor content to different audience types and decision-makers
- Present complex data in accessible formats
- Develop executive summaries that capture key messages
- Use visual aids and supporting materials effectively
- Anticipate and address potential questions and objections
- Apply public sector formatting and protocol requirements
- Deliver briefings with confidence and authority
Target Audience
- Policy officers and advisors
- Program and project managers
- Departmental executives and directors
- Communication specialists
- Technical experts presenting to non-technical audiences
- Team leaders requiring executive approval
- Public sector consultants
Methodology
- Case studies of successful submissions
- Individual writing exercises
- Group critique sessions
- Role-playing briefing scenarios
- Video recording and playback analysis
- Template development workshops
Personal Impact
- Enhanced ability to influence decisions
- Increased confidence in presenting to senior staff
- Improved written communication skills
- Better time management in preparation
- Stronger critical thinking abilities
- Enhanced professional credibility
Organizational Impact
- Higher quality decision-making information
- Reduced revision cycles for submissions
- Improved efficiency in approval processes
- Consistent standard for documentation
- Enhanced organizational reputation
- Better resource allocation through clear proposals
Course Outline
Foundations of Effective Briefings
Understanding Briefing Context- Types of briefings and submissions in public sector
- Identifying purpose and desired outcomes
- Analyzing audience needs and expectations
- Public sector protocols and standards
- The inverted pyramid approach
- Developing executive summaries
- Logical flow and argument construction
- Evidence selection and prioritization
Content Development
Writing for Impact- Clear and concise language techniques
- Transforming technical information
- Creating compelling narratives
- Fact-checking and accuracy verification
- Selecting appropriate visual aids
- Data presentation best practices
- Appendix and reference management
- Balancing detail with accessibility
Delivery Techniques
Presentation Skills- Confident delivery methods
- Managing nerves and projection
- Body language and vocal techniques
- Engaging diverse audiences
- Anticipating challenging questions
- Response frameworks and techniques
- Managing difficult conversations
- Following up effectively
Practical Application
Scenario-based Exercises- Developing briefing packages
- Peer review and feedback sessions
- Time-pressured submission preparation
- Real-world public sector case studies
Ready to Learn More?
Have questions about this course? Get in touch with our training consultants.
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