This course focuses on the theory and practice of designing, programming, and managing high-quality public spaces, including parks, plazas, and streets. It emphasizes the critical role of these spaces in fostering social interaction, civic life, and economic vitality. Participants will learn how to apply principles of placemaking, analyze user behavior, and implement effective management strategies. The curriculum integrates design aesthetics with the functional needs of diverse user groups, focusing on creating equitable, safe, and lively public realms that contribute to the overall quality of urban life.
Public Space Design and Management
Urban Planning and Development
October 25, 2025
Introduction
Objectives
The objective of this course is to provide participants with the skills necessary to design, program, and sustainably manage successful public spaces. Upon completion, participants will be able to:
- Analyze the social, economic, and physical performance of existing public spaces.
- Apply best practices for placemaking and human-centered design principles.
- Develop design concepts that integrate public space with adjacent land uses and transportation.
- Design effective programming and activation strategies to foster social life.
- Implement management and operational models (e.g., BIDs, conservancies) for long-term maintenance.
- Address issues of safety, security, and social equity in public space design.
- Utilize observational techniques and user-based data for design decisions.
Target Audience
- Urban Planners and Landscape Architects
- Parks and Recreation Managers
- Municipal Public Works and Operations Staff
- Community Development and Placemaking Professionals
- Business Improvement District (BID) Managers
- Real Estate Developers and Property Managers
- Artists and Cultural Producers involved in public art
Methodology
- Field-based (virtual or physical) observation and analysis of a public space
- Group Activities: Developing a programming and activation plan for an underutilized plaza
- Case Studies examining the governance and financing of successful conservancies
- Individual Exercises: Applying CPTED principles to redesign a park entrance
- Discussions on the ethical and political challenges of managing social disorder
- Expert presentations on best-in-class urban ecology and landscape design
Personal Impact
- Master the analytical and design techniques for creating vibrant, successful public places
- Improve skills in user-behavior observation and data-driven design
- Gain expertise in various public space governance and management models (e.g., BIDs)
- Enhance ability to design for social equity, accessibility, and diverse community needs
- Develop a holistic understanding of safety, programming, and maintenance requirements
- Strengthen capacity for collaborative placemaking across multiple stakeholders
Organizational Impact
- Enhance the quality of life, civic life, and attractiveness of the municipality
- Increase property values and commercial activity in adjacent areas (the "park effect")
- Improve public health and well-being by providing accessible recreational spaces
- Reduce long-term maintenance costs through robust design and effective management systems
- Foster a stronger sense of community and social capital through active spaces
- Improve the organization's ability to secure funding for placemaking initiatives
Course Outline
Unit 1: The Role and Theory of Public Space
Defining the Public Realm- The historical evolution of public spaces (e.g., agora, common, park) and their social role
- Key theories of public life and place (e.g., Jane Jacobs, William H. Whyte, Jan Gehl)
- The relationship between public space quality and democracy, health, and social capital
- The legal and political ownership of public space and the issue of privatization
- Techniques for observing and analyzing user behavior (e.g., "The Street Life Project" methods)
- Measuring the performance of public spaces using qualitative and quantitative metrics
- Assessing factors of comfort, access, sociability, and activity in a space
- The importance of the edge interface between buildings and the public realm
Unit 2: Design Principles for Success
Human-Centered Design- Principles of designing for a human scale, enclosure, and complexity
- The role of seating, shade, wind protection, and water in attracting users
- Designing for diverse user groups, ages, and abilities (universal design)
- The use of topography, materials, and paving to define space and movement
- Integrating public art and temporary installations to activate and characterize space
- Principles of lighting design for safety, ambience, and nocturnal use
- The role of programming (markets, events, performances) in attracting people
- Designing for flexibility and adaptation to different seasonal and community needs
Unit 3: Management and Operations
Governance and Finance- Different models for public space management (e.g., public agencies, conservancies, BIDs)
- Developing a comprehensive operations, maintenance, and programming budget
- The role of private investment, concessions, and revenue generation in public spaces
- Legal liability, risk management, and insurance for public space activities
- Implementing Crime Prevention Through Environmental Design (CPTED) principles
- Strategies for addressing homelessness, disorder, and public health issues humanely
- The balance between security measures (e.g., cameras, barriers) and democratic access
- Managing vehicular-pedestrian conflicts in shared street environments
Unit 4: Equity and Programming
Equity in Access and Distribution- Analyzing the equitable distribution and quality of public space across neighborhoods
- Designing public engagement processes that ensure marginalized voices are heard
- Addressing historical injustices in park and public space planning
- Strategies for providing quality public space in high-density, underserved areas
- Developing a programming matrix that meets the needs of a diverse community
- Temporary and Tactical Urbanism interventions as a tool for testing permanent change
- The role of digital placemaking and social media in engaging users
- Integrating green infrastructure and ecology as a key feature of public space design
Unit 5: Case Studies and Future Trends
International Best Practices- In-depth analysis of high-performing public spaces globally (e.g., Copenhagen, Paris)
- Examining the evolution of street design from vehicle corridor to public plaza
- The impact of climate change on public space design (e.g., cooling centers, flood resilience)
- Future trends: integration of technology and interactive media in public space
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